


Senior Lecturer & Marketing Lead at Hong Kong Metropolitan University | Founder, Executive Coach & Brand Consultant at SomeOne Consulting
SpeakIn Certified




Andy Lai is a seasoned marketing strategist turned educator and executive coach with over 20 years of experience leading global marketing initiatives for companies like P&G, Colgate Palmolive, Carlsberg, Bupa, and AXA across Asia Pacific. Currently, he serves as Senior Lecturer & Marketing Lead at Hong Kong Metropolitan University, empowering students and professionals with practical marketing expertise and human skills. As Founder of SomeOne Consulting, he delivers executive coaching, brand consulting, and corporate training across APAC, with over 1,200 certified coaching hours. Andy combines academia, coaching, and marketing expertise to foster personal and professional growth, brand impact, and leadership development.


What sets Andy apart is his ability to blend strategic vision with coaching finesse. Whether he’s crafting brand narratives or coaching executives to step into their next role, his approach is thoughtful, insightful, and always impact-driven. His coaching on executive presence, communication, and empathetic leadership consistently unlocks clarity, confidence, and action.
